William Beare is the founder of Beare Flooring, a mobile flooring franchise that has grown from its first franchisee to 18 active locations in just 20 months. 

Built around a low-overhead model with no traditional showrooms, Beare Flooring focuses on removing non-income-producing tasks while giving franchisees the systems, logistics, and support to sell more and operate efficiently.

In episode 147 - William shares why installers are increasingly becoming strong franchise owners, how significant investment in custom software has enabled rapid and scalable growth, and what’s ahead as Beare Flooring expands further across New South Wales and beyond.

0:00 Introduction

0:48 From first franchisee to 18 locations in 20 months

1:10 What Beare Flooring is and why the mobile showroom model works 

2:27 Fixing the sales vs installer disconnect in flooring

3:57 Why installers are choosing Beare Flooring and what’s attracting them to the model 

4:51 How Beare Flooring’s franchise training and recruitment approach has evolved

8:22 Investing heavily in custom software to scale the business 

9:13 The role of a flagship showroom and how it fits the national strategy

10:18 How Beare Flooring is approaching expansion into Sydney

11:48 Why Beare Flooring’s mobile franchise model eliminates leases and lowers risk 

13:26 What prospective franchisees are really looking for and their biggest frustrations

14:25 How Beare Flooring helps franchisees find customers and stay busy

16:32 How Beare Flooring’s customer profile has evolved as the brand has grown

17:40 The next 12 months for Beare Flooring and where the focus is heading 

20:00 Wrap up

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