What started as a side hustle became a full-time event photography business and eventually a franchise opportunity.

In this episode of Franchise Everything, Haim Kadar joins Glenn Walford to share the story behind Magnet-Me, a business that creates instant photo magnets for weddings, corporate events, graduations and other special occasions.

Haim explains how the business developed, why he considers Magnet-Me a lifestyle business and how enquiries from across Australia helped prompt the move into franchising.

He also takes us behind the scenes of the Magnet-Me franchise model, explaining how its equipment, training, CRM, customer communication templates, event packages and operating workflows are designed to help franchisees run their businesses.

The conversation explores what skills prospective franchise partners need, how the systems support the customer journey from initial enquiry to completed event, and why Magnet-Me may also appeal to people already operating photography businesses.

Key takeaways

• How Haim Kadar developed Magnet-Me from a side hustle into a full-time event photography business and later a franchise model.
• Why Haim describes Magnet-Me as a lifestyle business and how he approaches flexibility around work and family commitments.
• How enquiries from different parts of Australia influenced the decision to franchise the business.
• What photography experience and technical skills franchise partners may need, and the training Magnet-Me provides.
• How the Magnet-Me equipment kit is designed to simplify producing instant photo magnets at events.
• What's included in the Magnet-Me "business in a box", from CRM software and email templates to event packages, contracts and operating workflows.
• How the franchise systems support customer enquiries, bookings, event delivery and post-event follow-up.
• How Magnet-Me can complement an existing photography business and create opportunities across weddings, corporate events and other occasions.

Episode Chapters

0:00 – Introduction to Haim Kadar and the Magnet-Me event photography business

1:19 – Why Haim considers Magnet-Me a lifestyle business

2:50 – How Magnet-Me grew from a side hustle into a full-time business

4:01 – Why Haim decided to turn Magnet-Me into a franchise

4:07 – What photography skills and experience do Magnet-Me franchisees need?

5:05 – How the Magnet-Me equipment kit works at events

7:44 – Developing the Magnet-Me "business in a box" franchise model

8:10 – The CRM, workflows, templates and systems behind the franchise

12:00 – Adding Magnet-Me to an existing photography business

13:05 – How Magnet-Me generates customer referrals

14:08 – Weddings, corporate events and opportunities for repeat business

14:40 – Final thoughts on the Magnet-Me franchise opportunity

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